Euronews to broadcast in Georgia
By Natalia Kochiashvili
Friday, July 26
Georgia’s leading Telecommunications Company Silknet and Euronews signed Memorandum of Understanding (MOU) given launching Euronews Georgia on July 25th.
According to the MOU, Silknet, which broadcasts with its IPTV platform the world’s most-watched sports, news, entertainment, and educational channels as well as its own channels, will benefit from the brand awareness and reputation of Euronews, associating their new media with a household name in independent journalism.
The memorandum was signed by Chairman of the Supervisory Board of Silknet, Giorgi Ramishvili and Executive Director of Euronews Michael Peters.
Euronews guarantees strict impartiality of editorial policy – it will appoint the editor of the newly created channel as well as editorial board and will control them. The Editorial Board is to identify strategic editorial directions and establish editorial policy and balanced broadcasting rules.
Euronews Georgia will broadcast Euronews content in parallel with local and Georgian media content. In particular, the new channel will use the content created by Euronews European edition. And Euronews will use the content produced by its Georgian franchise that will be created in a region that has the growing interest of the media.
20 % of the reports broadcasted by Euronews Georgia will be Georgian news, and it will become a new Georgian news channel and digital platform.
Euronews’ CEO Peters said: “Just one week after announcing the future launch Euronews Serbia and a few months after doing so for Euronews Albania, we are delighted to announce the signing of an MOU with Silknet in Georgia, in view of launching Euronews Georgia. At Euronews, we have always been 100% committed to delivering impartial news, and we have consistently, since our creation in 1993, been recognized as an independent media. We look forward to progressing in our collaboration with Silknet to offer a new high-quality media, which will bring international news as well as national news to viewers across Georgia.”
According to Silknet official Ramishvili, “Euronews Georgia” will be an independent news channel that will be broadcasting in Georgian.
“This partnership is a great honor for us, but also a great responsibility. The philosophy of this project is to make an information bridge bringing Europe to Georgia and bringing Georgia to Europe. “All views, All Voices, All Welcome - is the principle of integration into the European family of Georgia,” - said Ramishvili.
Euronews is the number one international news channel in continental Europe, ahead of its competitors in terms of reach. Euronews broadcasts in 160 countries, reaching almost 400 million homes and almost 135 million people every month, according to the Global Web Index. Unapologetically impartial news channel seeks to offer a diversity of viewpoints.
Since its launch in 1993 in Lyon, France, Euronews has developed the world’s first “glocal” news brand - the first global media “that adapts itself to the expectation of its multiple local audiences,” Euronews says. With a team of 600 journalists of more than 30 different nationalities, Euronews’ 12 editions cover world news 24/7 in Arabic, English, French, German, Greek, Hungarian, Italian, Persian, Portuguese, Russian, Spanish and Turkish. In 2017, Euronews replaced its model and launched 12 distinct cross-platform editions that enable it to deliver tailored content that is relevant to each audience.
Silknet is the country’s largest fixed network provider offering households and businesses the full range of telecommunication services, such as mobile services, fixed broadband, Pay TV and fixed telephony. Company has a broad subscriber base in Georgia and is part of the Silk Road Group, one of the Caucasus’s leading investment groups.
